CULTURE

Expanded Curation

Hans Ulrich Obrist
[7.2.14]

One of the things that Julia Peyton-Jones and I try to do with the Serpentine Gallery Marathons, on which we've collaborated with Edge many times, is to provide a format that isn't like a normal conference: it takes place over 24 or 48 hours. And it happens in the Serpentine Gallery Pavilion, so this creates a connection between art and architecture. And then one connects to all the other disciplines through the invited speakers. It's a kind of knowledge festival. The marathon is a hybrid. It's a group show, because artists are doing performances, but they're given time and not space. But it's also a conference because there are lectures and presentations. This year's Marathon, which takes place at The Serpentine Gallery the weekend of October 18-20, will be about "Extinction". 


(37:55 minutes)


Introduction
by 
John Brockman

Hans Ulrich Obrist is Co-director of the Serpentine Galleries, and the initiator of numerous international art projects and exhibitions. One example is the current Serpentine event  (through August 14th), a new durational performance by Marina Abramović entitled "Nothing" in which the artist is in residence for 512 hours.

It is for this kind of signature event that, in 2009, HUO was ranked #1 in Art Review's annual "Art Review Power 100" list of the contemporary art world’s most powerful figures, and #2, #2, #5, in 3 out of the past 4 years. It is a measure of his unique stature, that in today's contemporary art world, one that often seems dominated by money, HUO, who, in the 25 years I've known him, has never mentioned money, prices, or the art market, is arguably the contemporary art world's most influential figure.

"I don't talk about the art market", he explains, "as I don't know much about it. It's not part of my work. I have always worked on public exhibitions towards the end of making the best work accessible for everyone. As Gilbert and George say, 'art for all'."

What interests him is the exhibition as ritual. "A crowd of people is not a crowd but rather a number of individuals gathered in a space who are, contra the experience of an opera or a theatrical performance, not subject to a collective control of attention....Attention is neither monopolized nor homogenized. The exhibition is a very democratic and liberal ritual where the viewer decides the duration of his or her stay. "

I recently visited HUO at his office at the Serpentine Gallery to talk about the forthcoming "Marathon" on "Extinctions," an event that bridges the humanities and the sciences alike. "The spectre of extinction looms over the ways in which we understand our being in the world today," he says. "In response, artists and writers embed these concerns into the products of their creative endeavours. Environmental degradation, genocide, atomic weapons, threats to small, isolated communities, threats to languages, global warming economics and extinction, catastrophes in nature, life wiped out by disease and hunger—the constellation of topics around extinction is ever-expansive and as urgent now as ever before".

Some of the questions on the agenda for the participants to explore include "What is extinction and what are we losing? How do we understand loss and endings? How can an individual understand themselves in relation to a collective responsibility? What is the artist’s role in responding to mass extinction? What happens after the end has come and gone? How can artists, scientists and thinkers imagine new visions of the future? How has the spectre of extinction come to inform artistic and literary practice?" Edge once again plans to be there, collaborating with HUO as in previous marathon events: Maps For The 20th CenturyInformation GardensFormulae For The 21st CenturyTable-Top Experiments Marathon. 

We Live Our Lives in Stories

Topic: 

  • CULTURE
https://vimeo.com/93300123

We think of stories as a wildly creative art form but within that creativity and that diversity there is a lot of conformity. Stories are very predictable. No matter where you go in the world, no matter how different people seem, no matter how hard their lives are, people tell stories, universally, and universally the stories are more or less like ours: the same basic human obsessions, and the same basic structure.

This Thing For Which We Have No Name

Topic: 

  • CULTURE
http://vimeo.com/92670763

"No one ever got fired for buying IBM" is a wonderful example of understanding loss aversion. The advertising and marketing industry kind of knew this stuff mattered, but where we were disgracefully bad is that no one really attempted to sit down and codify it. When I discovered Nudge—Predictably Irrational—was another one, when I started discovering there was a whole field of literature about this thing for which we have no name—these powerful forces which no one properly understood—that was incredibly exciting. The effect of these changes can be an order of magnitude.

This Thing For Which We Have No Name

Rory Sutherland
[5.12.14]

"No one ever got fired for buying IBM" is a wonderful example of understanding loss aversion or "defensive decision making". The advertising and marketing industry kind of acted as if it knew this stuff—but where we were disgracefully bad is that no one really attempted to sit down and codify it. When I discovered Nudge by Richard Thaler and Cass Sunstein, and the whole other corpus on Behavioral Economics…. when I started discovering there was a whole field of literature about "this thing for which we have no name" …. these powerful forces which no one properly understood—that was incredibly exciting. And the effect of these changes can be an order of magnitude. This is the important thing. Really small interventions can have huge effects. ...

...Markets actually work because they're adaptive. Bad things get killed, good new things sometimes get promoted. But most of the time what you'll find in business is no one has the faintest idea of why the things that work actually work. What's very useful here is that finally a group of academics with money, time, and immensely high intelligence were finally sitting down to codify and make sense of things, which we'd been aware of for years but which, to our shame, we'd never attempted to actually try and systematize.

RORY SUTHERLAND is Executive Creative Director and Vice-Chairman, OgilvyOne London; Vice-Chairman, Ogilvy & Mather UK; Columnist, The Spectator. Rory Sutherland's Edge Bio page


THIS THING FOR WHICH WE HAVE NO NAME

The strange thing about academics, which always fascinates me, is that they believe they're completely immune to status considerations and consider themselves to be more or less monks. In reality, of course, academics are the most status-conscious people in the world. Take away a parking space from an academic and see how long he stays. I always find this very strange when you occasionally get in the realm of happiness research, you get fairly considerable assaults on consumerism as if it's just mindless status seeking. Now, the point of the matter is, is that academics are just as guilty of the original crime, they just pursue status in a different way. ...

~  ~  ~

I have probably stolen, without realizing it, your own job title of "impresario" rather unfairly. The reason I did this was that occasionally people started writing about me online as a "behavioral economist" and I realized that, among academic behavioral economists, this would drive them practically apoplectic to have someone with no qualifications in the field so described. (I'm a classicist by background in any case). So my being described as a behavioral economist would make them practically deranged.

The Paradox of Wu-Wei

Topic: 

  • CULTURE
http://vimeo.com/87993592

One way to look at the trajectory of Chinese thought is that it's driven by this tension I call "the paradox of wu-wei." Wu-wei is effortless action or spontaneity. They all want you to be wu-wei, but none of them think you are right now. You've got to try to be wu-wei, but how do you try not to try? How do you try to be spontaneous? I call it the paradox of wu-wei, and I argue it's at the center of all their theorizing about other things. There are theories about human nature, there are theories about self-cultivation, there are theories about government.

Daniel C. Dennett: The De-Darwinizing of Cultural Change (HeadCon '13 Part X)

Topic/Category: 

Daniel C. Dennett

Date: 

[3.4.14]

Event Date: 

[ Mon. Nov. 11. 2013 ]

Think for a moment about a termite colony or an ant colony—amazingly competent in many ways, we can do all sorts of things, treat the whole entity as a sort of cognitive agent and it accomplishes all sorts of quite impressive behavior. But if I ask you, "What is it like to be a termite colony?" most people would say, "It's not like anything." Well, now let's look at a brain, let's look at a human brain—100 billion neurons, roughly speaking, and each one of them is dumber than a termite and they're all sort of semi-independent.

David Pizarro: The Failure of Social and Moral Intuitions (HeadCon '13 Part IX)

Topic/Category: 

David Pizarro

Date: 

[2.25.14]

Event Date: 

[ Mon. Nov. 11. 2013 ]

Today I want to talk a little about our social and moral intuitions and I want to present a case that they're rapidly failing, more so than ever. Let me start with an example. Recently, I collaborated with economist Rob Frank, roboticist Cynthia Breazeal, and social psychologist David DeSteno. The experiment that we did was interested in looking at how we detect trustworthiness in others.

Laurie Santos: What Makes Humans Unique (HeadCon '13 Part VII)

Topic/Category: 

Laurie R. Santos

Date: 

[1.23.14]

Event Date: 

[ Mon. Nov. 11. 2013 ]

I'm going to talk about some new findings in my field, comparative cognition. I'm interested in what makes humans unique. There are findings that I think are fantastically cool, in that they might be redefining how we think about human nature, but first they're going to pose for us some really interesting new problems.

Joshua Greene: The Role of Brain Imaging in Social Science (HeadCon '13 Part VI)

Topic/Category: 

Joshua D. Greene

Date: 

[12.16.13]

Event Date: 

[ Mon. Nov. 11. 2013 ]

We're here in early September 2013 and the topic that's on everybody's minds, (not just here but everywhere) is Syria. Will the U.S. bomb Syria? Should the U.S. bomb Syria? Why do some people think that the U.S. should? Why do other people think that the U.S. shouldn't? These are the kinds of questions that occupy us every day. This is a big national and global issue, sometimes it's personal issues, and these are the kinds of questions that social science tries to answer.

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