When I think of the work on social pain, and showing that some of the same neural regions that are involved in physical pain are involved in social pain, that can be very validating for people. For anyone who's felt the pain of losing somebody or who's felt the hurt feelings that come from being ostracized or bullied, there's something very validating in seeing this scientific work that shows it's not just in our head. It is in our head because it's in our brain. It's not just in our head, there is something biological going on that's interpreting the pain of social rejection as something that really is a painful experience. 

NAOMI EISENBERGER is a professor in the Social Psychology program at the University of California, Los Angeles. She is director of the Social and Affective Neuroscience laboratory as well as co-director of the Social Cognitive Neuroscience Laboratory. Naomi Eisenberger's Edge Bio Page [2]