"You know," Steffi Czerny says on stage, not to stretch without the "o" a little too long, "I am always introducing friends and so on." And so it is then.

From Sunday to Tuesday, Czerny's 100 best friends met at the Munich Conference "Digital Life Style" ( DLD [4] ) of the Burda publishing house. A stroke of luck for the 1000 regular conference attendees, who have forked out € 2750 for a three day ticket that Czerny's friends are the most important heads of the digital world and thus spread often the smartest ideas for our future.

Since well-connected people, such as the New York intellectuals John Brockman Czerny granted access to their exceptionally thick address books years ago, building the networker with her ​​boss Hubert Burda [5] and the Israeli Yossi Vardi, DLD, not only to one of the world's leading digital conferences, but also for strong brand in Burda's portfolio, which characterizes the publisher soon more than the ailing old flagship Focus.